Sunday, February 3, 2013

Sex sells the Super Bowl in space

Once again, the Super Bowl will have an audience that is out of this world--literally, as reports.

Astronauts Will Watch Super Bowl from Space
by Tariq Malik, Managing Editor
Date: 02 February 2013 Time: 10:58 AM ET
Six astronauts living in space may not have gravity, fresh food or a shower, but there is one Earth necessity they won't miss Sunday: The Super Bowl.

NASA's Mission Control at the Johnson Space Center in Houston will beam the Super Bowl XLVII showdown between the San Francisco 49ers and the Baltimore Ravens live to the International Space Station so its astronaut crew can watch the big game along with every other football fan on Earth.

"Yes they are going to watch it this weekend," NASA spokesman Josh Byerly told in an email. Byerly said Mission Control made a special point on Friday (Feb. 1) of asking the station astronauts if they wanted to catch the game.

"And they said they definitely wanted to see it," Byerly said.
There's more at the link, including a graphic comparing the dimensions of the ISS with a football field (they're about the same) and a space-themed commercial that will be televised during the game.  Appropriate for this month's  Love & Sex theme, it's about sex, or rather, avoiding the topic of sex altogether.

"Space Babies" 2014 Kia Sorento Big Game Ad

When it comes to our kids, there's an age-old question that has perplexed parents for generations. "Where do babies come from?" Now, for the first time ever, we'll reveal this untold story through an epic journey, nine months in the making.

Watch as a nervous father navigates through this delicate situation, with a little help from his 2014 Kia Sorento SX Limited and UVO voice-activated infotainment system that plays "Wheels on the Bus". With all of its many features, it has an answer for everything. So fasten your diapers -- these babies are ready for launch.

Join our Game Day ad conversation on Twitter with @Kia using #SpaceBabies
OK, that's right up there with the hip-hop hamsters and better than superheroes, too.  Then again, I'm biased, as I drive a Kia.

What about the ads that use sex in a more straight-forward fashion to sell products?  Kia has one of those, too.

"Hotbots" 2014 Kia Forte Big Game Car Ad

The all-new 2014 Kia Forte is designed for those who love technology. And nobody loves technology more than sexy high-tech robots. Watch as our two beautiful hotbots unveil the new Forte at a press event. Things take an unexpected turn after one reporter gets a little too close to their prized possession.

Let's just say he learns an important lesson:
Always respect the tech.

Join our Game Day ad conversation on Twitter with @Kia using #HotBots
Screw the game, I'm watching the commercials.

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