Happy Valentines Day! To mark the day, I present the latest research from the University of Michigan about online dating, Mining big data for Cupid's arrows.
ANN ARBOR-Online dating has revolutionized the way people look for love.My wife and I are among those people. We didn't meet at an online dating site, but we ran into each other later at one and that was a critical factor in our getting together.
About a third of all people who were single at some point in the last 10 years have used dating websites, and a quarter of those have married or entered long-term relationships.
Back to the study.
University of Michigan research breaks new ground on how people make romantic choices by analyzing troves of data from a major online dating site.For the key findings, watch the video, Deal-Makers and Deal-Breakers in Online Dating.
Perhaps it's fitting that the first step to unraveling how people screen options, think and act when looking for romance online comes from a marriage of sorts between marketing and sociology.
University of Michigan research breaks new ground on how people make romantic choices by analyzing troves of data from a major online dating site.This research attracted the attention of WXYZ, which interviewed one of the researchers for University of Michigan online dating study.
The bottom line is that a profile must include a photo to get attention. For specifics about making a photo more attractive and other online dating tips, read Data can tell you how to up your online dating game at Vox. That article includes findings from a whole range of sources, not just the University of Michigan study.
The Sunday entertainment entry will also celebrate today, as I plan on covering "Fifty Shades of Grey."
Once again, Happy Valentines Day!