Friday, November 25, 2022

Company Man asks 'The Decline of Macy's...What Happened?' for Black Friday/Buy Nothing Day, a tale of the Retail Apocalypse

Happy Black Friday/Buy Nothing Day! As I promised yesterday, today's entry is a tale of the Retail Apocalypse. Watch as Company Man asks and answers The Decline of Macy's...What Happened?

Macy's is one of the country's oldest, most iconic retailers. This video examines their history while highlighting some of their most dramatic rises and falls.
My only complaint is that Company Man Mike gave the other chains owned by Federated Department Stores, which became Macy's, Inc., short shrift. In particular, a lot of commenters noted the rebranding of Marshall Field's in Chicago as Macy's as unpopular. This also happened to all the stores formerly known as Hudson's, like the ones in Northland Mall and Briarwood Mall. I considered the change from Hudson's to Marshall Field's to be a step up. My wife, who grew up in Chicagoland, and I both think the change to Macy's was not.

Company Man noted that Toys R Us has opened glorified pop-up stores inside Macy's. Erik of Retail Archaeology looked at two of them in Toys R Us Is Back! (Kind of...).

Toys R Us Is Back! (Kind of...). Let's take a look at the new Toys R Us pop up stores inside Macy's department stores.
Erik was not impressed. Just the same, he was able to connect a second tale of the Retail Apocalypse to Company Man's. That impressed me.

Stay tuned for Small Business Saturday. Shop local!

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